Creating internet products for all users seems like a pretty simple proposition. However, according to The World Bank, more than 1 billion people worldwide experience some form of disability affecting their ability to fully access content on the internet. Many also rely on the internet as a tool to connect them to the goods and services they need to stay healthy. The World Wide Web Consortium (W3C) created a set of guidelines to help build a more accessible internet for everyone. The 13 guidelines are called WCAG (Web Content Accessibility Guidelines).

Some guidelines involve including alternate text on images, allowing users to have a more robust experience when using e-readers to access their favorite websites. As well as, having the appropriate contrast between text and color so visually impaired users can better see your content. Building tools on the internet that are accessible to people with and without disabilities is the right thing to do. It also opens up your customer base to new customers, while providing a better user experience for all users.